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CFO Survey

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Beginning in late 2024 and continuing today, Assure has been surveying CFOs about their use of AI and how it’s changing – or not changing – their world. We believe we have a unique insight into these questions because of how we’re collecting our data.

One of our founders – Brian Spector – is a professor in the Jones School of Business at Rice University and his students have been reaching out to Rice’s alumni base. As opposed to standard CFO surveys which are lucky to get even 5% response rate, ours has been spectacular, approaching 30%. In summer 2025, we expanded our reach to alumni of Texas A&M University and The University of Texas with plans to include other alumni bases in 2026.

Our goal is to build a really accurate picture of the fast moving impact of AI on the CFO suite and provide continuously updating results.

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